FAMPRIDE

Fampride, a dynamic honey-bottling and hot sauce manufacturing company situated in the vibrant heart of Kingston, Jamaica, seeks to revitalize their brand identity and transform the way honey is perceived and sold. Pioneering a delectable range of flavored honeys, including peppermint, ginger, and lime, Fampride is synonymous with flavor, modernity, and innovation in the world of honey products. To match their bold vision, they are in need of a comprehensive branding overhaul and a captivating social media content strategy. This project will not only elevate their presence in the market but also redefine how consumers engage with and enjoy their products. Fampride’s story is one of flavorful exploration, and we aim to communicate this essence through their branding and online presence, while also embracing their fiery side with their acclaimed line of hot sauces.